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Photo London to develop brand partnerships


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Reg & Co are delighted to be working with Photo London to help them to develop and grow their commercial partnerships and to create a year-round programme of events and initiatives in partnership with relevant and engaging brand partners.

Established in 2015 Photo London has established its reputation as one of the world’s leading art fairs. It is now regarded as a key part of the international art world calendar – the fair has been described by the Guardian as “The UK Photography Event of the Year”.

The participating galleries are of the highest quality and the fair attracts photography specialists as well as blue-chip contemporary galleries and such as Michael Hoppen Gallery, Sprüth Magers, The Photographer’s Gallery, and White Cube. The fair has strong relationships with some of the city’s leading museums including Tate, The Serpentive Gallery, The Victoria & Albert Museum and The National Portrait
Gallery.

Produced by Candlestar, a consultancy with an outstanding reputation in photography and the arts, Photo London’s ambitious programme is designed to open up new audiences for photography to showcase emerging talent and to promote the concept of photography as an asset class.

Photo London will take place this year from the 16-19 May at Somerset House, London.

Reg & Co are a sponsorship agency with a proud history of working with arts sponsorship and rights-holders to help them develop their sponsorship strategy, including brand partner acquisition in areas and sectors that reflect both the status and value of their existing and potential rights, whilst providing the rights-holders with a property valuation benchmarked against established market rates. Sponsors are sought in line with the developed proposition and are matched only when it can be demonstrated that the partnership will deliver for both brand and rights-holder and enhance the experience for the consumer audience.

For more information on Photo London brand partnership opportunities, please contact:
Karen Morris
Reg & Co
E: karen@regandco.com
T: +44 7771 900 465